Tony Vincente’s finale delivers a poetic balance of sustainability, inclusivity, and high glamour—redefining what modern couture stands for.
A Moment of Anticipation
Under the luminous glass canopy of The Atrium at One Culver, the final night of Los Angeles Fashion Week unfolded like a scene from a dream. The crowd was electric—fashion editors, stylists, celebrities, and influencers waited in hushed expectation. When the opening beats of Beyoncé’s PURE/HONEY filled the air, everyone knew: this wasn’t just a runway show. This was a moment.
The finale belonged to Rossario George, the Seattle-born luxury house helmed by designer Tony Vincente. Known for his ability to weave storytelling with social consciousness, Vincente’s closing show for the Lumiere Runway event merged glamour, ethics, and emotion in one cinematic sweep.
“Luxury should uplift lives and protect the planet.”
— Tony Vincente, Founder & Designer of Rossario George
The Dual Essence: “Uccello” and “Honey”
Rossario George’s finale was anchored by two defining collections: Uccello and Honey. Together, they embodied the brand’s ethos—where refinement meets rebellion, and sustainability becomes seduction.
Uccello (Italian for “bird”) was a study in grace. Models floated down the runway in pristine white gowns adorned with feathered textures and sculptural forms that seemed to breathe with each step. The silhouettes were architectural yet fluid, capturing the spirit of flight and freedom.
Then, in a seamless tonal shift, came Honey—a collection that glowed with warmth and sensuality. Metallic golds, honeycomb-patterned tailoring, and liquid blacks reflected the shimmer of city lights. Each look radiated confidence, proving that eco-conscious design could also exude unapologetic glamour.
Quote:
“Rossario George curates emotion, not excess.”
Behind the Vision
Backstage, Tony Vincente’s creative energy was palpable. Between flashes of feathers and metallic silk, he spoke quietly but passionately about purpose.
“When people wear Rossario George,” Vincente said, “I want them to feel powerful—and proud to be part of something that gives back. Beauty means nothing if it isn’t built with intention.”
His words mirrored the essence of his work. Rossario George garments are designed with ethical craftsmanship, inclusive sizing, and materials chosen for both beauty and responsibility. It’s couture that celebrates individuality without compromise.
Recognition and Renaissance
Rossario George’s LA Fashion Week triumph follows a growing list of accolades—including being named Best Luxury Lifestyle Brand (Global) by Stellar Business Awards. The recognition highlights Vincente’s ability to balance elegance with ethics, cementing the brand’s place among the leaders of a new luxury movement.
The show also heralded the next phase of the brand’s evolution: the launch of a redesigned website and an expanded line of Ready-to-Wear and Prugna (Italian for “plum”) collections. With their deep jewel tones and refined tailoring, these new pieces carry forward the house’s signature blend of sophistication and soul.
Quote:
“Rossario George is not just designing clothes—it’s designing a conscience for couture.”
Redefining the Language of Luxury
In a world where fast fashion still dominates headlines, Rossario George stands as a beacon for conscious creativity. The brand’s commitment to inclusivity, craftsmanship, and sustainability challenges the conventions of what “luxury” has long meant.
When the final model disappeared backstage and applause erupted through the atrium, the message was unmistakable: Rossario George didn’t just close Los Angeles Fashion Week—it elevated it.
This was couture that glowed from within, illuminated by purpose as much as by light.
Final Note
Rossario George’s LA Fashion Week finale was more than a showcase — it was a statement. A declaration that fashion can thrill the senses while awakening the conscience. Under Tony Vincente’s direction, the house continues to prove that the most radiant kind of luxury is the kind that uplifts, empowers, and endures.
